Impact/Influence Grid / Impact over Influence grid - Stakeholder Management

 The impact/Influence grid can also be read as influence over impact grid or influence over interest grid, it is a tool used in stakeholder analysis and management to understand and categorize stakeholders based on their level of influence and their interest or impact on a project initiative. This grid helps identify stakeholders that are critical and non-critical for the project and create appropriate strategies to communicate or engage with them.

The impact/Influence grid is a usual 4 quadrant grid created based on two aspects i.e. impact and influence as shown in the below grid.

 High Influence, High Impact/Interest: Stakeholders in this quadrant have significant influence or power and are highly impacted by or interested in the project. They are considered key stakeholders and require active engagement and close management. Their needs, concerns, and perspectives should be given high priority. The appropriate strategy to be adopted is to 'Manage them Closely'.

High Influence, Low Impact/Interest: Stakeholders in this quadrant have significant influence but are less impacted by or interested in the project. While they may not be directly affected, their influence can shape the project's outcomes. It is important to keep them informed and engaged to ensure their support or minimize any potential opposition. The appropriate strategy to be adopted is to 'Keep them Satisfied'.

Low Influence, High Impact/Interest: Stakeholders in this quadrant may have a high impact or interest in the project but possess limited influence or power. They may be directly affected by the project and have important needs or concerns that should be addressed. Strategies to manage their impact or address their interests can be considered, but they may not require significant direct engagement. The appropriate strategy to be adopted is to 'Keep them Informed'.

Low Influence, Low Impact/Interest: Stakeholders in this quadrant have minimal influence or interest in the project and are less impacted by it. They may require minimal communication or engagement unless their level of influence or interest changes. The appropriate strategy to be adopted is to 'Keep Monitoring them'.